Chris Clifford

Experience: 25+ years.
Languages: English.
Certification: Bachelor’s Degree in Interactive & Direct Marketing, Member Chartered Insurance Institute CII DipPFS.

A results-driven Business Development professional and B2B/B2C marketing specialist with over 25 years of experience across the superyacht industry, luxury goods, insurance, publishing, FMCG, health and beauty and technology. Proven success in new business acquisition, strategic growth, and client retention.

With a hands-on, collaborative leadership style,  Chris builds capable teams that deliver against ambitious targets. He has worked extensively with SMEs, mentoring in-house marketing teams and providing structure, clarity, and support, particularly across remote or multi-location operations.

Highly experienced in data-led marketing, geo-demographics and analytics, he uses insights to guide decision-making, optimise performance, and shape effective go-to-market strategies. Comfortable working across the full customer lifecycle, and with product development teams Chris has launched brands across Europe and the U.S. and has been involved in one IPO and lead two companies to successful exits via acquisition.